Influencer marketing has become a crucial part of the marketing strategy for many businesses. With social media platforms continuing to grow in popularity, businesses have realized the power of collaborating with influencers to reach a wider audience.  But how much does it actually cost to run influencer marketing campaigns? How much do you need to […]

The post How Much Should You Pay Brand Ambassadors? A Guide to Budgeting For Influencer Marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Complexity Gaming is one of the longest standing esports organizations in North America, and one of the most successful and well-respected. Established in 2003 by Founder and CEO Jason Lake, Complexity has won over 140 championships across 30+ different games.  Now owned by Dallas Cowboys owner Jerry Jones and investor John Goff, Complexity is working […]

The post How Complexity Gaming Brings in New Players, Monitors Growth, and Measures Partner Impact with 一品探花 appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Twitch has quickly become table-stakes for any company looking to get in front of some of the more difficult demographics to reach. With it's live streaming capabilities, Twitch currently has 76% of the marketshare compared to Youtube and Facebook. Plus, it has an increasingly diverse demographic, with a growing amount of disposable income as gamers […]

The post Expanding Your Brand Through Twitch appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer marketing has become one of the most effective ways of turning your target audience into customers. With so many advantages to this type of marketing, you may be wondering if it is too good to be true. As we know, there are always challenges to any campaign. Here are a few things to keep […]

The post Challenges of Influencer Marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

More than half of the world鈥檚 population (approximately 59%)  is on social media for an average of 2.5 hours a day. So when talking about the demographics targeted by your influencer campaign, you might be inclined to say 鈥渁ll of them.鈥� However, not all social media users are influenced the same way. Certain demographics are […]

The post Who is Most Influenced By Influencers? appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Launching your first influencer campaign can be a bit nerve-wracking. Once you have gotten everything in place, it might seem like you are done. You鈥檝e done all the legwork - set your goals, identified your influencers and locked them in. However, that work is just beginning. So what鈥檚 next? Here are the next steps to […]

The post You鈥檝e Launched an Influencer Marketing Campaign鈥� Now What? appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer marketing is one of the best ways to raise brand awareness, reach niche audiences, and boost your ROI. After you have determined the goals of your campaign, you need to find influencers to actually implement them. Here are a few places to start your hunt for the best influencers for your brand. While it […]

The post How to Find the Right Influencers on the Right Platform appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Deciding and planning the influencer marketing campaign is the easy part. Getting influencers interested in sharing your products? That can be a bit more difficult. Difficult, but not impossible. Here are 3 steps to growing your influencer talent pool that are much simpler than you think. Authenticity matters when it comes to influencer rating, but […]

The post 3 Steps to Growing Your Influencer Talent Pool appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you鈥檝e decided to search for influencers and content creators that are a great fit for your brand. What鈥檚 your first step? Without 一品探花, the answer is probably going to your favorite search engine or social media platform, constantly changing your search terms, and making a list in a spreadsheet.  But how do you know […]

The post How to Use Our Influencer Smart Search appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

When you鈥檙e hunting for new influencers to work with, you probably start with the usual suspects to make sure they鈥檙e a good match. Metrics like audience size, content style, and even overall aesthetic can be a major factor to an influencer being successful for your brand.  But it鈥檚 often the intangibles that make the difference […]

The post Let鈥檚 Talk About Authenticity Scores appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer marketing has grown dramatically over the last few years. Influencer-led social commerce is expected to grow to $22.2 billion by 2025 and was valued at $16.4 billion in 2022 according to Forbes. If you are considering getting started, here are a few things you should know.聽 As the influencer marketing world grows, content creators […]

The post 10 Things You Must Know About Influencer Marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer marketing is one of the most popular forms of marketing. It has a fantastic ROI and can be fairly simple to get started. The key is selecting the right influencers for your brand. There are many different things to consider, but engagement rate should be at the top of your list.  Finding the engagement […]

The post <strong>Engagement Rates by Types of Influencers</strong> appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Live streaming is an excellent platform to reach new potential customers. From Instagram, to Twitch, to Facebook Live, it offers a massive amount of benefits to your brand if you team with an influencer that buys into what you鈥檙e doing. Here鈥檚 a few reasons why it can be a game changer. It鈥檚 raw, and relatable. […]

The post Three Reasons Live Streaming Can Change the Course of Your Marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

You've heard the word 鈥渁uthenticity鈥� a million times before. Authenticity is defined as being true to one's own personality, spirit, or character. This authenticity is what separates your influencer campaign from being a flop to a great success. Taking the authenticity away from your influencers鈥� voices can kill your campaign.  Customers trust someone who is […]

The post Authenticity and Your Influencer Campaign appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

One of the biggest misconceptions about influencer marketing is that you need to find one with a massive audience in order to see success. There are a few types of influencers and either one could be the best fit for your brand depending on your goals and your audience. Here is a breakdown of the […]

The post Not All Influencers Are Created Equally appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Utilizing content creators and influencers is one of the most effective ways to market your business via social media. However, just a few wrong moves can break your entire marketing campaign and possibly tarnish your reputation for future influencer collaborations. Creating positive relationships with influencers is key when running a successful campaign. Today we鈥檙e sharing […]

The post How to Build Better Relationships With Your Creators appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Since the pandemic started in 2020, e-commerce has boomed and shows no signs of stopping. It is more important than ever that online businesses are prepared for the change in marketing strategies to accommodate this. Surveys have shown that consumers are still buying most of their holiday gifts online with less strict brand loyalty. That […]

The post Black Friday Influencer Strategy appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

TikTok is the social media destination for younger audiences, and its dominance there isn鈥檛 going away any time soon. So if you鈥檙e looking for more Gen Z consumers, it鈥檚 definitely a smart strategy. That being said, there are a few general rules to keep in mind when you set out to field an influencer team […]

The post Selecting the Right TikTok Influencer for Your Brand appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Opening a conversation with potential customers is one of the most valuable ways to get your brand on their minds. Influencers are a great way to make that connection - after all, those customers you want to reach are already following their favorite influencers. Here鈥檚 a few ways an influencer can be the perfect wingman […]

The post 3 Ways Influencers Can Boost Your Customer Engagement appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

一品探花, the end-to-end influencer marketing platform, today announced an integration with Awin and ShareASale, the fastest-growing affiliate marketing platforms in North America, to enable brands to build a scalable, repeatable and predictable revenue engine through engaging creator partnerships. "Influencer marketing is becoming a mainstay of marketing strategy for companies of all sizes," said Jeremy Haile, CEO of 一品探花. […]

The post ANNOUNCING: 一品探花 Partnership with Awin and ShareASale appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you鈥檝e found an influencer you want to work with to promote your product. Great! Finding them is the first step, but the next step is getting them to work with you. After all, collaborating with an influencer is a two way street. They have to buy into you as much as you鈥檝e bought into […]

The post 4 Best Practices for Contacting an Influencer appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you鈥檙e working with an influencer that鈥檚 a good fit for your brand, and they鈥檙e presenting it across their channels. You鈥檝e paid your influencer their fee, and given them a complimentary sample of your product to share across their channels. But outside of those expenses, that鈥檚 all the investment that you鈥檝e made into your campaign.  […]

The post Cracking the Data Formula to Influencer Marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Spreadsheets are one of the most versatile tools ever created to keep track of numbers, properties, and other statistics. There鈥檚 no disputing that. But a price comes with that versatility: they鈥檙e good at a lot of tasks, but not truly great at them. And when you鈥檙e thinking of managing an influencer marketing campaign, there鈥檚 a […]

The post Effective Marketing Can鈥檛 Be Measured in a Spreadsheet appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

In marketing campaigns, not every influencer is created equal. Reach is a key statistic to success, but bigger doesn鈥檛 always mean better. While that A-list celebrity or premier athlete will attract many more eyes to your product, a more niche influencer has a better chance of making an authentic connection with potential customers and earning […]

The post From Micro to Mega: Understanding influencer marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Pride month is an exciting time to stop and recognize the outstanding contributions that LGBTQ+ influencers and creators have made to their own causes and to society as a whole.  For people who identify as Lesbian, Gay, Bisexual, Transsexual, or Queer, their battle for equality and respect continues. But more and more brands are recognizing […]

The post Top LGTBQ+ Influencers to Watch in Pride Month 2022 appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

More and more brands are looking to TikTok influencers to reach new audiences. This is especially true when those audiences are younger millennials or Gen Zers. Almost 50% of the app鈥檚 user base is below 29 years old, making it an ideal platform for reaching younger consumers.聽 If Instagram is like the QVC of social […]

The post How Your Brand Can Find TikTok Influencers To Reach New Audiences锟� appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer marketing can be a game-changing strategy for brands on any number of platforms and social media. One of the longest enduring destinations for influencers to find their voice and audience is Youtube. Being a successful Youtuber is a clear path for content creators to become an influencer. With both VOD, live-streaming options, and the […]

The post Youtubers That Are Making an Impact on Brands appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

TikTok鈥檚 star continues to rise as a destination for brands and influencers to affect consumer buying habits. Let鈥檚 face it: when commercials come on while you鈥檙e watching TV, Youtube, Twitch, or elsewhere, what do most people do? Check their phone, of course. And since TikTok continues to grow as one of the most popular places […]

The post The Best of #tiktokmademebuythis, part 2 appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

We鈥檝e talked before about how, in many cases, Micro-Influencers can be more effective for sales than their larger counterparts. Their combination of authenticity and accessibility to their audiences makes it more appealing for customers to try out a product they promote. Whether it鈥檚 out of genuine interest in your product or just a desire to […]

The post How to Get The Most Out of Your Micro-Influencer Relationships appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

In today's society, influencer marketing is a way for brands to leverage social media power or authority on a particular topic.  This type of marketing has become increasingly popular, but with the advent of virtual reality (VR), could influencer marketing in the Metaverse be set to revolutionize? One company that already ventured into this realm […]

The post How Can Brands Leverage Influencer Marketing in the Metaverse? appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

If you鈥檙e on social media at all, you probably notice hashtags all over your favorite platforms. Everyone uses them, from the biggest influencers to close friends in social circles.  In the span of just over a decade, hashtags have gone from being just another symbol on a keyboard to a major part of popular culture. […]

The post Let's Talk About Hashtags: The Most Important Marketing Symbol appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

The spring season is finally here, and there鈥檚 a lot to be excited about. Warmer weather, vacations, sporting events, festivals... the list goes on. With pandemic restrictions being lifted everywhere, more and more consumers are chomping at the bit to get their lives fully back to normal.  For a lot of consumers, that means going […]

The post Spring Forward! How Your Brand Can Capitalize on the New Season appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

What if there was a way for your brand to gain millions of impressions, build brand awareness, and watch your sales rise without actually doing anything yourself? No ad campaign, no market, no budget, no anything. Nothing but all the results with none of the work. At this point, you鈥檙e probably thinking one of two […]

The post How Short-Form Storytelling on TikTok Can Boost Your Brand appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

It鈥檚 that time of year again. Whether you find yourself shopping for your special someone, or are just deciding to treat yourself, Valentine鈥檚 Day is always big business. As such, smart and savvy brands are always looking for creative ways to get in on the love. For some brands - like flowers, jewelry, clothes, and […]

The post Brands Showing the Love for Valentine鈥檚 Day in 2022 appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

What Is the Creator Economy? In today's society, there is a new booming market for a line of goods unlike anything the world has ever seen before: it is a market composed of over 50 million constantly growing streamers, social network influencers, content creators, bloggers, and the monetization revolving around them.  An article published by […]

The post The Creator Economy and Influencer Marketing: How Retail Brands Can Leverage Both appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you鈥檙e looking for new ways to get your brand in front of the eyes of younger millennials and Gen Zers. You know that they don鈥檛 watch cable or movies, so traditional ads and product placement in those mediums won鈥檛 be helpful. Studies show that most Gen Zers get their entertainment from two major sources: […]

The post How to Use TikTok to Boost Your Revenue appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you want to use influencer and ambassador programs to elevate your engagement and boost brand awareness to the kind of customers you want. But on the same note, if you鈥檙e just getting started on implementing influencers into your marketing campaigns, it can be intimidating. How do you choose the best influencers and ambassadors that […]

The post How Brands Stand Out with Influencer and Ambassador Programs appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

An effective marketing strategy is built on relationships, authenticity, and attention. Influencer marketing is a unique brand awareness strategy that satisfies all three of these elements.

The post Influencer Marketing Trends to Watch (And Prepare For) in 2022 appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer. Whenever someone says that word, a different image probably pops into your head, depending on what you鈥檙e into as a consumer. Maybe you think of Kim Kardashian or Kylie Jenner promoting their line of beauty products or specialty shapewear. Maybe you think of The Rock and his branded line of workout gear or tequila. […]

The post Who is an Influencer? appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

A shadow ban can prevent your customers and potential customers from seeing relevant content that may lead them to your business.聽

The post What Is a Shadow Ban? And How Can It Affect Your Consumer Marketing Campaigns? appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

TikTok presents a unique opportunity to work with influencers and create compelling content to reach a younger target audience.

The post TikTok Influencer Marketing: A Guide for Brands appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

If you think Twitch influencer affiliate marketing is only for video games, think again. Content creators in various niches are jumping on board to become Twitch streamers.

The post Twitch Influencer and Affiliate Marketing: Your Ultimate Guide for 2022 appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencers are the key to any successful retailer鈥檚 strategy. They allow brands to build their reputations as authentic, personable, and desirable by building solid relationships with popular creators in their industry鈥檚 limelight. In the wake of the COVID-19 pandemic, ecommerce has boomed, and that boom will roll into the holiday season with no slow in […]

The post How to Prep Your Influencer Strategy for the Black Friday E-commerce Influx appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

With brands poised to spend up to $15 billion on influencer marketing by 2022, many are faced with a key decision: manage influencer marketing in-house or hire an outside agency. Each has its pros and cons that should be taken into consideration based on the needs of your business and brand.  So, should you bring […]

The post Agency and In-House Influencer Marketing: Pros and Cons appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

It鈥檚 the fastest-growing and most influential social network of 2020, and now it鈥檚 fully supported in our industry-leading influencer marketing platform. That鈥檚 right鈥� TikTok influencer search has come to 一品探花. 一品探花 clients who want to take advantage of TikTok鈥檚 massive, 800 million-user reach can now apply all of our advanced search, reporting, and campaign optimization […]

The post Announcing TikTok Support in 一品探花! appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

TikTok has taken the world by storm. For brands looking to create commercial campaigns, influencers from TikTok pose a new way to reach a new audience.

The post How Brands Can Use Influencers and TikTok for Commercial Campaigns appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Since Bumble branched into influencer partnerships, each brand has developed its own personality. Here's 3 ways marketers can learn from a diverse audience.

The post 3 Things Marketers Can Learn from Bumble鈥檚 Influencer Partnerships appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Esports is a rapidly growing industry with lots of potential for influencer marketing. But how can brands incorporate esports into their digital strategies?

The post Esports and Influencer Marketing: Why More Brands Should Partner with Gamers appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

As the esports indusry grows in size, more brands are taking notice. Here's how Complexity Gaming uses 一品探花 to stay at the front of the competition.

The post How Complexity Gaming Uses 一品探花 to Elevate Player Recruitment appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

一品探花 is excited to announce an integration with Partnerize. Users can now measure influencer attribution, create contracts and manage affiliate payments.

The post How 一品探花鈥檚 Integration with Partnerize Provides Revenue Measurement for Influencer Marketing Campaigns appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Whether you're a small group of people or employees within a larger agency, influencer marketing requires a lot of work. These tools are proven to help.

The post The Best Influencer Marketing Tools for Agencies appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

What is attribution and how does it apply to your influencer marketing strategies? We explore the meaning of the phrase and how it affects your techniques.

The post Attribution and Influencer Marketing: How to Track Your Campaigns appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

From the viral success of Lil Miquela to the mystery of Brud, virtual influencers are taking over influencer marketing. What does it mean for brands?

The post What are Virtual Influencers, and What Do They Mean for Influencer Marketing? appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

As marketing continues to evolve, the strategies get more confusing. What is affiliate marketing? What is influencer marketing? Here's the key differences.

The post Affiliate vs Influencer Marketing: What's the Difference? appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Digital marketing is about to enter a new decade. We analyzed current trends and determined which ones will bring your strategy success in 2020.

The post 7 Trends to Level Up Your Digital Marketing in 2020 appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

It鈥檚 easy for pieces of information to get lost in a scrolling news feed. For marketers and advertisers trying to get a message across to their audiences, this causes a significant gap in their social strategies. To remedy this, 一品探花 launched the Gallery feature.

The post 一品探花 Galleries: Give Your Content New Life appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Sports brands typically use influencers for two main goals: driving fans/loyalty and merchandise/ticket sales.聽But there's a use case that isn't as apparent. Sports brands have to sell their team members as influencers for partnerships.

The post 3 Reasons Sports Brands Rely on Influencer Marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Your voice expresses your brand's personality. This is the case whether you鈥檙e holding a conversation or you鈥檙e sharing content online. With 86 percent of marketers integrating content marketing into their ongoing outreach strategies, it鈥檚 essential that a business like yours craft a voice for your work that鈥檚 recognizable and captivating. There鈥檚 more to voice than […]

The post How to Maintain Your Brand Voice in Influencer Marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Marketers are vastly more familiar with influencers through social media marketing than they are through other platforms. Social media platforms like Instagram, Twitter, Facebook, and YouTube aren鈥檛 the only avenues through which you can connect with your audience, though. Because only 1 percent of millennials have reported trusting advertisements, online or off, influencer marketing now […]

The post Online Influencers: Influencer Marketing Beyond Social Media appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

An Instagram business account is a type of profile that allows businesses to post on Instagram like a personal account, but with features that apply directly to businesses like analytics, promotional posts, follower insights, on-click shopping, and more.聽 Want to learn more about Creator profiles and if it鈥檚 right for you? Check out our article […]

The post What is an Instagram Business Account? How is it Different from a Personal Account? appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer marketing is one of the top ways for retail brands to leverage social media platforms to raise brand awareness. But influencers are people too, so it鈥檚 critical that brands have all their ducks in a row to help everything with a campaign go as smoothly and successfully as possible. Check out our list of […]

The post 7 Retail Influencer Marketing Mistakes to Avoid appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Giveaways were a hit in 2018 when it came to raising more brand awareness for companies across the globe. Influencer marketing exploded last year and marketers spent more than $1 billion on this channel of marketing alone. The problem many brands seem to run into is finding quality influencers that help them see a measurable […]

The post 5 Ways to Leverage Influencer Marketing Promotions to Activate Fans appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

What was a slow news day last week exploded when the FBI revealed a sting that had all of our favorite dramatic players: CEOs, celebrities, fancy colleges, and 鈥� who would have thought 鈥� social media influencers! In case you missed it, the U.S. Attorney in the District of Massachusetts charged 50 people in federal […]

The post Have Mercy: What Brands Can Learn from Operation Varsity Blues appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

At 一品探花, we can't stress enough the importance of a solid Influencer聽program. However, the proper organization and development of a聽successful Influencer聽program is such a large departure from traditional marketing practices that many brands are missing out. 聽Influencers聽have become the celebrities of social media and their opinions have more influence than most marketers realize. Your biggest […]

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For years I鈥檝e been striving to align my passions with my career. I was told so many times, 鈥済ive it time, sometimes you just have to do things to get to where you want to be,鈥� but I couldn鈥檛 wait or fathom waking up not doing something I loved. 聽 With that in mind, I […]

The post 一品探花 Stories: From Fitness Influencer to Influencing Business appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

We have some great news for 一品探花 customers. Today we鈥檙e excited to announce our $5m Series A investment from Jackson Square Ventures, Tom Noonan, and Fuqua Capital. 一品探花 will use this capital to enable every brand to more effectively engage with their customers and build meaningful relationships with the influencers their customers trust. The official […]

The post 一品探花鈥檚 $5 Million Series A: Investing in our Influencer Marketing and Social Engagement Platform appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

The Technology Association of Georgia (TAG), the state鈥檚 leading association dedicated to the promotion and economic advancement of Georgia鈥檚 technology industry, today announced 一品探花 as one of its Top 40 Innovative Technology Companies in Georgia. TAG will recognize honorees at The Summit 2019 event on February 11-12, 2019, at the Cobb Galleria Centre. TAG鈥橲 Top […]

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聽Marketing is constantly changing 鈥� younger audiences are not responding to the same methods of outreach. It's so easy for any business to put ads or content out on the internet, it seems the whole web is cluttered with it. Many companies are using a new, less-invasive way to reach their audience, called Influencer Marketing. […]

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Have you started an e-commerce business recently? If you want to increase your sales and overall reach, then a great way to spread the word about your product is to have other people help you with this task. These people will represent your company, refer your brand and encourage others to buy your products. The […]

The post Effective ways to find loyal and relevant affiliates appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

How Beauty Influencer McKenzie Renae Started and Her Tips For Reaching Out to Influencers   We interviewed Lifestyle/Beauty influencer McKenzie Renae (@McKenzie_Renae), and discovered how she works with brands and her view of influencer marketing shifts from 7 years ago when she began her career as an influencer. With over 65,000 fans that follow her […]

The post Influencer Interview Series: McKenzie Renae appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

In our generation that is transitioning to a digital and informational one, social media is one of the most used tools by almost everyone in the world for various reasons. Social media has been a perfect tool to achieve success, especially in the industry of marketing. It has been a medium for improving brand awareness, […]

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Credible brand ambassadors are able to offer many benefits, with the most important being the ability to give your brand a boost on social media, spread positive messages and influence consumer sales.聽The most effective are those who are able to provide customer service and act as spokespeople for your brand. Brand ambassadors also benefit from […]

The post 6 Reasons You Need Brand Ambassadors For Your Business appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

You know what an influencer talks about. It鈥檚 all over their accounts. But when looking to target the right influencer, don鈥檛 you wish you knew what their audience cared about? You can make many more decisions when you know more about your influencer audience demographics. Speak directly to people who care By knowing what an […]

The post Making the most of your partnerships by knowing influencer audience demographics appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you know you want to include influencers in your marketing strategy. Why wouldn鈥檛 you with returns so high? But you鈥檝e come to an impasse. You don鈥檛 know how to reach out to influencers. Well if sending that perfect DM or email is your sticking point, read on! We have a step-by-step breakdown of how […]

The post How to Reach Out to Influencers in Six Steps appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Before there was Facebook, before Twitter and 鈥渕icro blogs,鈥� before there were Instagrams and vlogs, there were bloggers. Blogs still make up a huge part of the influencer space, be it DIY, motherhood, fashion, food, or any other vertical, there are many use cases where you want an influencer with a blog to help support […]

The post Introducing Blog Support For Influencer Marketing on 一品探花 appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

The last decade or so has seen tremendous gains in the mobile game world. What started as a casual two-dimensional game of Snake on a Nokia handset is now an industry that is worth over $45 billion. In fact, mobile games currently account for 42 percent of the total video game market, far more than […]

The post Mobile Game Developers Should Take These 7 Influencer Marketing Tips Seriously appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

If anything has become more apparent to marketers this year, it鈥檚 the value of reaching potential customers through influencers. This is an absolute must when it comes to your marketing strategy 鈥� in fact, according to Leverage Marketing, 49 percent of buyers rely on recommendations from influencers when making purchasing decisions. Why might that be? […]

The post 4 Effective Ways To Connect Your Brand With Influencers appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

If you haven鈥檛 heard, the way the web works is about to see big changes thanks to a new regulation by the European Union. The EU鈥檚 General Data Protection Regulation, or GDPR, is slated to take effect May 2018 and it鈥檚 likely going to change the way advertising works on the internet. What is the […]

The post What Europe鈥檚 new data privacy law, the GDPR, means for influencer marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Let's Talk Business. We live in the digital age. As a small business owner, you have your fancy website. You also have an extensive email list. Sometimes, you write an inspiring newsletter.聽Your millennial assistant is even on top of your social media! What more could you ask for? (Here's a hint: it's analytics.) You almost […]

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The post 一品探花's 2017 in Review 鈥� Video appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

It is no secret that influencers聽are becoming more powerful in the world of social media.聽Both聽bloggers and influencers help brands connect with new audiences outside of traditional channels. But what brands聽fail to understand is just how much of an impact influencers have. Working with the right influencers not only leads to聽more sales and better-qualified leads, but […]

The post 5 Reasons to work together with influencers appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

We tell you how great 一品探花 is all the time, but sometimes you want to hear it from the experts. We submitted our platform to Influencer Marketing Hub, a site that provides resources and tools to both influencers and marketers and their review is in. The verdict: 4.8 out of 5 stars! The review is […]

The post Influencer Marketing Hub: 一品探花 earns nearly a perfect score appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer marketing is growing, with many successful brands in both the B2B and B2C space replacing some of their traditional marketing strategies with influencer programs. It makes sense. Word of mouth has always been a powerful driver in making sales and according to Nielsen, 92 percent of consumers trust online content created by their peers […]

The post Six steps to take control of your influencer program appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

1. Huda Kattan aka @HudaBeauty #tb Halloween 2016 What tutorial should I do for Halloween this year? I need inspiration darlings, I would love to hear your feedback 鉂わ笍 A post shared by Huda Kattan (@hudabeauty) on Oct 11, 2017 at 6:47am PDT Huda Kattan started as a beauty blogger before pivoting to YouTube. Now, […]

The post Top beauty influencers and what they're doing right appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

一品探花 is excited to announce聽that it has been selected to present at Venture Atlanta 2017, the Southeast鈥檚 premier event for connecting technology innovation and investment capital. 鈥淰enture Atlanta is the most impactful venture conference in the southeast, and we're excited to share 一品探花鈥檚 growth,鈥� said Jeremy Haile, 一品探花鈥檚 founder and CEO. 鈥淚t鈥檚 also great to […]

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The importance of authentic content Or, how to learn to trust your influencers You鈥檝e found the perfect social media influencer to promote your brand. They鈥檝e been testing your products and that first post is about to drop. It鈥檚 understandable to want to micromanage what鈥檚 being said about your company, but audience feedback suggests that鈥檚 not […]

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一品探花 Director of Sales Rylan Albach has watched companies from all industries wade into influencer marketing. Below is a portion of his personal blog on how B2B businesses can use influencers just like consumer-facing companies. The blog has been edited for length and clarity. B2B marketing has been pretty boring for a while. Everyone is […]

The post Employee Perspective: How B2B marketers can catch up on influencer marketing appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

How Karl Conrad became an influencer and how he chooses which brands to work with.聽 Today we are talking with influencer Karl Conrad, a Toronto Resident who has over 400,000 fans across his social channels. Karl started his channel as a hobby in 2012, and now posts three times a week about his passion for […]

The post Influencer Interview Series: Karl Conrad appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

As we have discussed before, brand ambassadors are important regardless of the size of your company. When trying to attract new customers it is important create unique content on a regular basis and one of the best methods to ensure steady content is through a well developed brand ambassador program. By managing Brand Ambassadors efficiently聽you […]

The post How to manage Brand Ambassadors appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Most people browsing through YouTube are either looking through their personalized feeds or just moving from one related video to another. Because of how YouTube works, the only ranking you have is in their search. YouTube keyword-based search is also personalized to an extent. It would always display videos from channels you subscribed to, or […]

The post 10 Tips to Increase Your YouTube Ranking appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

As we have mentioned before, identifying聽the right brand ambassadors is important. However, having and聽employee advocate program will often go a long way towards not only promoting unity internally, but also help to promote your unique culture outside across various social channels. They will be able to promote your brand in the same way an average […]

The post Tips for Using Employees as Brand Ambassadors - Infographic appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Influencer campaigns have alot of moving parts. When working with influencers it is important to remember that many of them are regular people and if you do not stay focused on what you want your campaign to be then you may end up wasting a lot of time. This is why we are here to […]

The post 6 Steps To Launching A Successful Influencer Campaign appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Making a name for yourself聽on YouTube is聽easier to achieve than ever before. With higher quality video devices and editing programs, producing professional videos is cheaper and聽more accessible. However, the quest to be successful on YouTube has led to聽a lot of competition. The goal聽of this infographic is to help guide you on how to stand out […]

The post 24 Ways to Get More Subscribers on YouTube 鈥� part 1 appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

On every social network, verification is an added advantage for every profile. It comes with two benefits; one, that you are who you claim to be, and two, that you are serious about creating content on social media. Verification can also function as identity protection. It enables your followers to find you and also identify […]

The post How To Get Verified On YouTube appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

[av_image src='/wp-content/uploads/2016/09/get-more-subscribers-on-youtube-header2.png' attachment='16864' attachment_size='full' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation'][/av_image] [av_textblock size='' font_color='custom' color='' admin_preview_bg=''] Becoming successful on YouTube has been the dream of many people and these days it has become a lot easier to achieve than ever before. Making videos is not only easier and cheaper, because […]

The post 24 Ways to Get More Subscribers on YouTube appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Landing pages simplify and improve the influencer conversion experience for your prospective customers. They do this by enabling more focused messaging which boosts your quality score and reduces your cost-per-click. But successful Influencer campaigns are about more than simply getting influencers to post content that attract the attention of your target audience.聽Many marketers falter in […]

The post How to Use Landing Pages to Improve Engagement & Conversions - Infographic appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

[av_one_full first min_height='' vertical_alignment='' space='' custom_margin='' margin='0px' padding='0px' border='' border_color='' radius='0px' background_color='' src='' background_position='top left' background_repeat='no-repeat' animation='' mobile_display=''] [av_image src='/wp-content/uploads/2016/10/一品探花-Case-Study-KontrolFreek-Sniper-Showcase-header-1030x539.png' attachment='17092' attachment_size='large' align='center' styling='' hover='' link='' target='' caption='' font_size='' appearance='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='no-animation'][/av_image] [av_textblock size='' font_color='' color='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' admin_preview_bg=''] Click to view full Case Study The Challenge: Activate influential fans for game […]

The post KontrolFreek increases YouTube engagement with targeted UGC campaign appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

There are so many eSports organizations and so many of them have bad websites. There are many rules of the web that you have to follow no matter what industry you are in. In the infographic below, we outlined the 10 Rules of eSports Websites. Have more rules or things you have noticed on eSports […]

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Twitch streamers are relatively new to the influencer marketing community, but they are definitely here to stay.聽With the rapid growth of eSports, Twitch has grown bigger than ever and has taken over the game streaming industry. After being bought by Amazon in late 2014, Twitch reached over 16 billion minutes watched per month. With such […]

The post The Top Twitch Streamers Infographic appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

You cannot create a problem, you have to solve a problem; While a lot of startups begin very optimistically, there are plenty of聽postmortems written by entrepreneurs who have all learned the same lesson. Regardless of their unique circumstances, the top reasons for otherwise potential startups falling flat can come from a general lack of research […]

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With so many options for Social Media available, picking the right channel to run targeted ads on can be a tough choice. Everyone uses Social Media differently and with more options coming out every day it's a lot to keep track of. By seeing who uses what, picking where to showcase your brand becomes a […]

The post Social Media Comparison by Age and Channel appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you want to reach your frustrated customers? Well, first things first,聽It鈥檚 you, not them. Seriously. You might be getting a steady flow of new customers through your loyalty program every month but if they鈥檙e not participating in your promotions then you aren鈥檛 really reaching them. Even if your attrition rate is low, you can鈥檛 […]

The post 4 Ways You Can Reach Frustrated Customers appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

You have an established audience but you're not generating more leads like you want. We've been there and we're here to tell you that you don't need a degree to improve lead generation. Check out these 6 effective lead generation tips聽to get you started on improving your leads. 1. Your Email Signature I bet you […]

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Inbound marketing believes in focused and personal communication between customers and businesses. What sets inbound marketing strategies apart from the rest is the primary focus on that relationship and the belief that the businesses who are the best educators will be the most successful. Another important aspect of inbound strategy is using data effectively, well […]

The post Inbound Marketing Stats in Review appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Getting hits online becomes more complicated the deeper that you look at it, Google alone has over 200 factors for how they categorize and rank each individual site that shows up in an average search and that list keeps growing! Thankfully most of those factors are already taken care of as long as you focus […]

The post Getting an Audience for Free appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

So you reached out to your social media audiences, provided incentive, and added a sense of urgency. You built it and no one came. What happened? Where could you have gone wrong? We hate to say it, it鈥檚 not me, it鈥檚 you. Wait, can鈥檛 we still be friends? Let鈥檚 just talk it out, ok? Just […]

The post Build an Email List Part 2: Failure appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Fonts are seriously important in marketing. Amazingly, fonts can convey all kinds of messages besides the words written. Fonts can make your brand鈥檚 personality shine through, but keep in mind not all fonts are created equally. You probably already know that consistency in fonts is a must, but consistently using these three fonts in your […]

The post Why are these the worst marketing fonts? appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

How have these ads stood the test of time? Why do these well-known businesses continue to broadcast such outdated material? These commercials make people feel a certain type of way, whether it may be that warm and fuzzy feeling or just a good laugh. Now, the ads have become a nostalgic remembrance of that Christmas […]

The post The 5 Longest Running Commercials appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Listen up marketers, a blogger is talking. You've worked hard all season. From way before Thanksgiving to New Year's Eve is a country-wide marketing sprint. This isn't marketing advice, this is advice for not only surviving but enjoying your next few days off. Unplug Seriously guys lay off the electronics. Disconnect for a few days […]

The post The Team's Holiday Advice appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

I have a confession to make. As I type this, I鈥檓 ashamed just thinking about it. I finally joined the 21st Century in 2013. What I mean by that is I bought my first iPhone only a year ago. I鈥檓 sure your eyes are popping out of their sockets right now and you鈥檙e thinking, 鈥淐arey […]

The post An Embarrassing Confession - The Case for Mobile First appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

It鈥檚 4 pm and the day is winding down. You鈥檝e just written copy for that new email blast. You haven鈥檛 hit up your leads in a while, so it鈥檚 imperative you get this out. You do a quick glance over of 2.7 seconds and click send. And then鈥� 鈥淥h, $#@!鈥� You notice a spelling error. […]

The post Spel Chek Is Stoopid, Rite? WRONG! appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

Cyber Monday is coming up fast and we want all our digital marketing comrades to get the best results possible. Part two of our Super Tip Tuesday, or as we have so cleverly dubbed Super Tip Wednesday, finishes out the list of seven power tips that will help you bring in the big bucks on […]

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Email. For friends and family, it鈥檚 an efficient way to keep in touch. For marketers, it鈥檚 an effective tool to get your brand鈥檚 message out. And for most, it鈥檚 the annoying reason your iPhone vibrates every three and a half minutes. As we near the end of 2014, there鈥檚 no doubt email is an essential […]

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In our last post, we gave a high-level overview of the four key social media metrics that Avinash Kaushik thinks big businesses and brands should be taking into account. Today, we are going to go in depth with conversion rates and why they matter. So just as a refresher, we are defining conversion rates within […]

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Chances are you are measuring the progress of your social media in one way or another. But are you measuring the right metrics? Especially if you are big business or brand, you may feel like you have it figured out. You have thousands of followers, likes, and subscribers but if you really want to get […]

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This infographic is a great example of how big an impact you can make by combining social media and giveaways. Make sure you run your cross-promotions with your marketing partners to get the maximum impact. New tools will let you do that in a fraction of the time as the past too.

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If you are searching where to guest post you have found the right place! We are very interested to hear the voices of our followers and their input about the world of digital marketing...or something completely irrelevant yet super interesting! Why guest post? 1. Elevate Status & Credibility聽鈥� Writing well-researched, in-depth posts on relevant blogs, […]

The post We Welcomes Guest Posts! appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.

  There are a vast amount--arguably聽a surplus聽--of social media platforms available for use by anyone with internet access. These social platforms are drawing well over a billion users, and counting, into active participation. This explosion of individual engagement is changing the way businesses interact with their customers, on both a personal and organizational level. Social-media […]

The post Social Media Outreach Tips: A Word to the Wise appeared first on 一品探花. 一品探花 allows e-commerce companies and brands to evaluate new influencers and easily launch campaigns to reach their like-minded audiences to grow revenues.